CO-LOCATED EVENTS

Speaker

Alex Geuken

Strategic Accounts Manager, Xensam AB

With over 15 years of experience in software asset management (SAM) and licensing advisory, I am a passionate and visionary leader at Xensam, the complete SAM tool covering hardware, software, and SaaS. I oversee the global sales, marketing, and partner strategy, and I am responsible for driving revenue growth and customer satisfaction.

"My mission is to help CIOs and IT managers gain control and visibility over their software assets, optimize their licensing and compliance, and reduce their costs and risks. I leverage my expertise in cloud, data, and user experience to deliver a simple, fast, and accurate SAM solution that provides actionable insights and recommendations. I am also a certified SAM specialist and a Vipassana meditator who values simplicity, collaboration, and innovation."

Session

Solution Study

Thursday, June 12

09:10 am - 09:40 am

Live in Copenhagen

Less Details

Understanding and maximizing your software ROI is crucial; you no longer have to be in the dark about it. Software is not just a tool; it is the backbone of your operations and comes with significant costs. We have the key to unlocking its actual value. In this presentation, we will delve into the depths of software ROI and how collaborative efforts among software asset management, finance, and IT teams can unlock the full potential of your investments. Armed with the correct data and insights, you can answer critical questions about what software is installed, who is utilizing it, and at what cost. We will showcase the transformative Cost Center functionality in Xupervisor, shedding light on how costs can be allocated and shared effectively within your organization. Don’t miss this opportunity to comprehensively understand your software costs and strategies for managing them more effectively. Join our session at SAMS Nordic and take a decisive step towards mastering your software ROI.

  • How can collaborative efforts among SAM, finance, and IT teams maximize software ROI?
  • What are the key data points needed to understand software utilization and costs?
  • How can the Cost Center functionality in Xupervisor transform cost allocation within your organization?
Presentation

Company

Xensam AB

Xensam is the leading technology provider of AI-powered, cloud-delivered Software Asset Management software. Developed by veteran Software Asset Managers, its technology allows IT executives to quickly understand user interactions across the digital estate, optimize IT spending and identify security gaps, with a simple, out-of-the-box setup and an intuitive user interface. Using proprietary AI, Xensam’s normalization engine recognizes more than 450,000 applications, delivering industry-leading levels of visibility across cloud and on-premise environments. The company is headquartered in Stockholm, with a local presence in the UK, the US, and across Europe.