Ben Kamper is the Director of Product Marketing at Calero, a position he has held since May 2024. In this role, Ben leads marketing initiatives and strategies that drive the company’s growth in the product space, with a focus on optimizing product messaging, positioning, and customer engagement. He brings a wealth of experience in B2B marketing and product content strategy, having previously influenced $25 million in sales pipeline activity. His expertise spans strategic planning, content management, A/B testing, and cross-functional collaboration. Ben is particularly skilled at integrating creative strategies with data-driven insights to maximize revenue and brand visibility, making him a key figure in product marketing. His background also includes a significant tenure in copywriting and strategic marketing roles, where he worked closely with sales teams and C-suite executives to create impactful, results-oriented campaigns.